Vibrant and attention grabbing rockers The Now are proud to release their brand new sweeping and heart-felt single ‘Live & Die‘ available HERE and other digital platforms via Trew Music. “Live and Die has both a literal and figurative foundation to the song. We live through the tough times we face and it was written as a concept to show how we change, move on and the old part of us dies with past traumas.” The 4 piece hailing from South Wales UK opens up further, “We’ve all been through difficult times in our lives – from emotional break ups, to the ever changing transitions we face and obviously the challenges of losing people close to us.”
Lifted from what is set to be a stunning debut album ‘Too Hot To Handle’ due for release March 1 2024, the moving epic was recorded at the highly renowned Real World Studios and produced by Grammy Award winning Oli Jacobs, (Peter Gabriel, The 1975). “It’s really about how we adapt and persevere with the harsh realities of life. Despite its sad undertones, it was written to help people and bring some light back into a dark space that we all have to deal with.”
Consisting of Shane Callaghan (lead vocals/guitar), Callum Bromage (guitar/vocals), Jay Evans on (bass/vocals), Will Scott (drums), as a live band they ensure that not only will you see one of the best shows around, there’s a place for you to escape the mundane fallacies of day to day life and to be part of something bigger than you can imagine. Their hooky, instantly relatable music has been featured as a Planet Rock Track of The Week, on ITV, BBC Radio 2 Johnnie Walker Show, Sky Sports and previous single ‘Devil Inside Me’ was proclaimed “Coolest Song In The World” in Little Steven’s Underground Garage Sirius XM show in the US.
Having recently supported Reef, Florence Black and shared the stage with legends in Placebo, Noel Gallagher, Frank Carter and The Rattlesnakes, in addition to a rapturous reception at The Isle of Wight Festival, they are on a mission to leave no head left unturned and will be performing at Planet Rockstock November 30 with more shows to be announced. Join The Now and live in the moment.