AWOLNATION,has released the echo laden, electric new single “Candy Pop” out today. The single is accompanied by a cinematic music video – the final in a trilogy of videos directed by Eliot Charof. The videos for the previously released singles “Freaking Me Out” and “We Are All Insane” prelude the finale in “Candy Pop.” The trilogy of videos take inspiration from classic film and paranoid fiction, revealing a dreamlike world that feels both futuristic and bygone.
“It’s a story about escaping from never-ending technological advancements and constant connectivity and scrutiny… The adventure of a lifetime can come from ‘tuning out,’” says AWOLNATION architect Aaron Bruno.
Watch the music video for “Candy Pop” HERE or by clicking the image below.
“The intention with “Candy Pop” was to create a song that epitomises the seductive nature of pop music and pop culture, while pointing out the absurdity of it all at once,” says Bruno on the new song.
“Candy Pop” can be found on the upcoming EP of the same name to be released 10th November 2023.
On the 2018 song “Cannonball,” AWOLNATION mastermind Aaron Bruno sang, “I wear my heart on my sleeve ‘cause it’s all that I know.” The same could be said for his multifaceted forays into music – he follows his heart not a plan. After he broke through with the improbable, worldwide hit “Sail” in 2011 – which has since been certified diamond for sales of 10 million units – Bruno could have made carbon copies to keep on rolling. But he didn’t. Even when he got branded early with the term “electro-rock,” he continued to create a diverse umbrella of sounds to explore under that tag and released singles that both topped the modern rock radio chart and received recognition among fellow artists and his musical heroes.
While there was a clear dance/electronic and indie rock synergy on the platinum album Megalithic Symphony (2011) and its follow-up Run (2015), classic rock sounds became more prevalent on Here Come The Runts (2018) and Angel Miners & the Lightning Riders (2020). And the recent retro collection My Echo, My Shadow, My Covers, and Me made you think that Bruno was born to sing tunes like Michael Sembello’s “Maniac” and the Alan Parson Project’s “Eye In the Sky”. The 2022 covers album featured a wide array of musical guests whom Bruno invited to join him on the project, including Beck, Jewel, Portugal. The Man, Brandon Boyd and many others. Within his approach to songwriting and recording, authenticity is a keyword, and lyrically there is always his passion for sincerity and penchant for irony.