With 2023 less than two weeks old and their highly praised European headline tour barely in the rear view mirror, acclaimed rockers ALTER BRIDGE are back with a new single and music video to launch the new year! The song “Holiday” has been a fan favourite since it was made public with the release of Pawns & Kings last October, and is currently smashing up US airwaves, as one of the most added songs at Active Rock radio there.
The “Holiday” video marks the return of longtime video collaborator Dan Sturgess of Sturge Media – known for capturing the band’s iconic performance with the Parallax Orchestra on Alter Bridge: Live At The Royal Albert Hall.
Watch the music video for “Holiday” HERE or by clicking the image below.
Pawns & Kings – the band’s seventh studio album – was released worldwide on October 14 via Napalm Records. From the opening riffs of “This Is War” to the title track album closer “Pawns & Kings,” ALTER BRIDGE returns with an album of intense tracks that were born after the cycle for their last album was cut short by the global pandemic. Songs like “Dead Among The Living,” “Holiday” and “Last Man Standing” showcase the signature songwriting the band is known for. The album offers numerous epic adventures, with three songs clocking in over six minutes each. The opus “Fable Of The Silent Son” clocks in at 8:29 and is the longest recorded song in the band’s catalogue – a distinction held by “Blackbird” until now. Mark Tremonti steps out of his backing vocal role to take the lead on “Stay,” an introspective ballad that is sure to become a fan favourite live. The band have released lyric videos for the title track “Pawns & Kings”, the popular “Sin After Sin” and album opener “This Is War”. These songs all found their way into the band’s set list during their European tour.
Known for its signature dual-guitar attack backed by a driving rhythm section, the album’s debut single “Silver Tongue” shot up the charts around the globe and is currently still in the Top 25 in Canada. Its animated music video was created and directed by Ollie Jones of Better Feeling Films (Myles Kennedy, Prodigy, Psychedelic Porn Crumpets) and has garnered over 1.4 million views and counting. Pawns & Kings found its way on numerous 2022 year-end lists around the world, and was produced by longtime collaborator Michael “Elvis” Baskette.
ALTER BRIDGE’s Pawns & Kings is now available for streaming via all digital service providers and to order in various physical configurations HERE.
ALTER BRIDGE will continue to tour extensively in support of Pawns & Kings. The band wrapped a tour of Europe last month that had the band making 25 stops over the course of 6 weeks including 6 arena shows in the UK/Ireland. The tour will continue throughout North America this year – their first in the market in almost three years.
Mammoth WVH will join them as direct support on the entire tour, with rockers Red playing on the first leg of the tour and newcomers Pistols At Dawn playing on the second leg. Tickets for all shows are now available and more information on tickets and VIP experiences can be found at https://alterbridge.com/pages/tour.
ABOUT ALTER BRIDGE
Alter Bridge have steadily climbed to the forefront of hard rock worldwide. They’ve exceeded all expectations and benchmarks with over a billion streams, millions of units sold, glowing critical acclaim, real estate on the covers of Classic Rock, Kerrang!, Guitar World (and more), plus storied sets at Royal Albert Hall, London’s O2 Arena and Download Festival. On this journey, 2004’s debut LP One Day Remains bowed in the Top 5 of the Billboard Top 200 and went gold. In 2007, Blackbird’s title track took flight on the wings of the “Greatest Guitar Solo of All Time,” as voted in Guitarist, while countless fans etched its lyrics and logo onto their bodies. That album also recently went gold in the United Kingdom. Critical plaudits surrounded the 2013 opus Fortress with “5-out-of-5 stars” from Kerrang! and Total Guitar, as well as Eddie Trunk’s declaration of, “A Top 10 album of the last 10 years.” 2016’s The Last Hero saw them return to the Top 10 on the Top 200. Maintaining this momentum, Walk The Sky made impressions around the globe when it reached #1 on the US Billboard Top Albums, Top 200 Alternative Albums, Top 200 Hard Rock Albums and Top 200 Rock Albums charts, as well as #1 on Canada’s Top Hard Music Albums chart. The album also hit #1 on the Swiss Album charts, landed in the Top 5 on the Canada, UK, Germany, Austria, Scotland and Switzerland charts and closed out the year on Loudwire’s “The 50 Best Rock Albums of 2019.”
These musicians have unassumingly done all of this with a quiet dedication to writing meaningful songs and performing unforgettable shows (and they’ve delivered both with almost alarming consistency). Still, the influential quartet ascend to yet another level on 2022’s Pawns & Kings [Napalm Records]. It is the culmination of almost two decades together soaked in blood, sweat, tears, and the triumph earned through never giving up. It represents the bandmates’ dedication to one another and their collective devotion to a devout fanbase.