AVOID ANNOUNCE NEW ALBUM “CULT MENTALITY” & DROPS NEW VIDEO

AVOID
DROPS NEW SINGLE & VIDEO “WHATEVER”
WATCH HERE | LISTEN HERE

 

TAKEN FROM THE UPCOMING NEW ALBUM ‘CULT MENTALITY’
OUT 4TH NOVEMBER 2022 VIA THRILLER RECORDS

PRE-ORDER HERE

Seattle five-piece AVOID, has unleashed their latest single and music video Whatever, with a nod to late 2000s crabcore stances and a special guest appearance from Hawthorne Heights‘ very own, JT Woodruff. The track is taken from their upcoming new album ‘Cult Mentality’ out on the 4th of November 2022 via Thriller Records and is available for pre-order HERE.

‘CULT MENTALITY’ is packed with crushing, hi-octane riffs, soaring vocal melody, and gut-wrenching screams. Accompanying the album’s deep sense of groove and slick production are layers of glitched electronics and industrial elements that further draws you into their expertly crafted chaos.

Speaking on today’s news, vocalist Benny Scholl shares:

Welcome to Cult Mentality! This record is a collection of everything we’ve been through in the last few years. ‘Cult Mentality’ is a mindset. It embodies what it takes to pursue anything you want in life. We hope this record can be there for you the way it’s been for us.

CLICK THE IMAGE BELOW TO CHECK OUT “WHATEVER”

Prior to today’s release, the band dropped the visuals for their singles for My WorldCowabunga and Split (Kill It) which altogether have clocked up over 133,000 views on YouTube and 442,000 streams on Spotify. Watch the video for Whatever here or at the link below, pre-order ‘Cult Mentality’ here, and be sure to stay tuned for more AVOID news coming soon.

AVOID will be hitting the road in the US this winter on the newly announced tour with The Plot In YouSilent Planet, and Cane Hill as well as later this month on a limited run with Bad Omens. For ticket information, please click here.

‘CULT MENTALITY’

1. My World
2. Blast Off!!
3. Cowabunga 
4. Split (Kill It)
5. Whatever
6. Can’t Take This Away
7. Gator Fest
8. Bored
9. Finish Line 3
10. Midnight Six

MORE ABOUT AVOID

Engaging, edgy, erratic, irreverent, wild, vibrant, fun… there’s certainly no shortage of adjectives to describe AVOID and their quest to fuel that feeling of being a part of something.

Evoking nostalgia for the kind of music that seeps into your soul, the Seattle five-piece channel the musical legacy synonymous with their hometown while blissfully genre-hopping to create something entirely new. Good times with a message of inclusivity, with a drive to bring passion, innovation and provocation back to heavy music and pull in the community around it, AVOID crackle with the energy of a young act ready to take the world by storm.

Carving his own path hustling promoting shows and managing bands, the band’s inimitable future frontman Benny Scholl knew early on the dedication it would take to be successful in the music business. Meeting impressive guitarist Nick Olson, he turned his hand to playing music, deciding he would be unlike any other frontman he had seen, and on enlisting Chris Echols (guitar), Luke Ryder (bass), Paul Jaton (drums) some of the top talent in the local scene became AVOID, releasing their debut album Alone in 2018.

While the world fell silent in 2020, the band seized the moment to make noise with the release of their attention-grabbing EP The Burner – and it got LOUD. Securing a sponsorship with NASCAR which turned their passion into promotion, they had their music and band branded vehicle in the official video game. Singer Benny Scholl went viral with his accidentally acapella rendition of the National Anthem at the NASCAR Vegas race, endearing himself to sports commentator Jim Rome who ran with coverage of the event for weeks. They also forged a long term partnership with SiriusXM, taking over the airwaves on Octane and Liquid Metal with ambassador single “Song About James”, which incorporated their lyrical muse James “Jeopardy James” Holtzhauer in its marketing.

With new tracks “My World”, “COWABUNGA” and “Split (Kill It)” setting the tone for a new era for the band, AVOID are ready to spread their brand of infectious hedonism that injects some magic into the mundane. Bringing twists on the art, the media and methods of the 90s/00s into the modern-day.

This is the start of something important, something defining – and AVOID are bringing everyone along for the ride. Hold on tight, it’s about to get weird.

AVOID:
Benny Scholl – Vocals / Nick Olson – Guitar / Chris Echols – Guitar / Luke Ryder – Bass /Paul Jaton – Drums

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