“A near perfect encapsulation of the ’80s synth-pop ethos, with its cool, languid beat, irresistible hooks, and absolutely massive choruses – and made all the more so by her sly vocal aplomb” – Blackbook Magazine
“A pop bounce surrounded by ’80s feels and spacey synths.” – Alternative Press
Fresh off the release of her new EP, he•don•ic, South African-born, Brooklyn-based artist Sulene has shared a music video for her single “identity crisis”. Through colorful effects and distortions, the video depicts how she perceives herself based on her frame of mind. The song itself is an indie meets electro-pop number highlighted by industrial-esque beats and synths. You can watch the video for “identity crisis” here now.
Speaking on the video creation, Sulene stated: “Whenever I’m having an identity crisis my perception of myself is filtered through whatever mood I’m in. This inspired the creation of the music video for “identity crisis” — I wanted to show myself through different distortions, colour-grading, and with violent edits between facial expressions.”
For Sulene, writing he•don•ic was a painful and difficult process, but also one that allowed her to experiment with music in a new way. Exploring a darker side of her character and production, Sulene wrote, recorded, and produced the entire EP out of her apartment in Brooklyn, NY. She also delved into filming and editing her own music videos and artwork, giving a full 360-degree view of her newest art. With the release of the he•don•ic EP out now on Trash Casual, Sulene has broken new ground as an artist, bringing an experimental and refreshing take on pop music. You can stream he•don•ichere now and purchase the EP on vinyl here.
Growing up in Cape Town, South Africa, Sulene moved to the US at nineteen years old with dreams of starting a career in music. Fast forward a few years and the multi-faceted, Brooklyn-based artist is living out that dream creating her own music, as well as writing scores for film and television, and even finds time to be a touring guitarist. Since 2015, she’s toured stages worldwide as the guitarist for Nate Ruess’ (of fun.) live band, appearing everywhere from Jimmy Kimmel Live! to the East Room of the White House, performing for President Obama. As a multi-instrumentalist, she has written original music and performed on the scores for several TV shows, films, and commercials such as Ray Donovan and The Affair, as well as spots for Nike, Microsoft, Dior, and many more. Though her experience is vast, her newest work speaks the loudest in terms of her unique voice.