‘Relatable, earnest, and tinged with optimism’ – Music News
‘Unique blend of folk-infused pop’ – Fortitude Magazine
Singer-songwriter Joe Hicks presents the luminescent ‘Out of My Mind’, lifted from his first full-length album, The Best I Could Do at the Time, out this September.
Melding together pop and folk influences, sun-soaked offering ‘Out of My Mind’ exhibits yet another side to the artist’s polished songwriting as Hicks dives into a pool of gleaming nostalgia for an electric-paced relationship that went adrift.
“This is another song on the album that was born out a guitar riff that, stylistically, I would have never pursued in the past…” Hicks speaks on ‘Out of My Mind’ as a continuation of further excelling his artistry out of his comfort zone, something we’ve witnessed through his previous release ‘Mirror Mirror’.
“There’s a tendency for major key ideas like this to end up too sickly sweet and ultimately ditched, but this time around that didn’t materialise. I think the trick was keeping the production very organic, as well as including some negative aspects of the narrative to contrast with the musical feel. Lyrically it’s about the optimism of finally getting over someone, being able to look back at the arc of the relationship knowing you’ve left it behind and then ride off into the sunset with a brand new outlook on life.”
On September 23rd, Joe Hicks will release the long awaited debut album ‘The Best I Could Do at the Time’, an earnest collection of music that spotlights the singer’s exceptional songwriting with a boldness to wear his heart on his sleeve. Recorded in his home town of Newbury, the album acts as a personal statement that meshes Joe’s influences together to create a record that fully invites you into his world.
‘’The Best I Could Do at the Time’ is a journey through many of the emotional peaks and troughs we go through as humans, and more specifically me as a musician in such uncertain times,” Joe explains. “It’s about acknowledging them, living in those feelings for a while and ultimately finding the hope we all have within us to take control and rise above the worst of them. It’s about doing the best we can with the tools that we have.”
Raised in the rural market town of Newbury; Joe Hicks blends pop, blues and folk influences, combining intricate guitar composition with classic pop song-craft. Having made a name for himself as a session guitarist, Hicks released his first solo single at the start of 2017. Soon after he was made ‘BBC Introducing Artist of the Week’, receiving extensive radio play across the U.K and also a CLASH ‘Track of the Day’ feature. Since then, he’s built up a sizable online following (3 million Spotify Streams) helped on by extensive support from BBC Introducing and touring the UK and Europe, including appearances at CarFest, The Big Feastival, Are You Listening? Festival, Pub in the Park, over 30 Sofar Sounds shows and slots supporting Sam Fender, James Walsh and Starsailor.
The Best I Could Do at the Time will be available on 23rd September 2022. Pre-save here.