MULTI-PLATINUM GLOBAL SUPERSTAR IS BACK WITH TRENDSETTING NEW SINGLE
FEATURING BLOCKBUSTER “FAYAHH” BEAT
ORIGINAL “FAYAHH” SOUND ALREADY A TIKTOK SENSATION
INSPIRING MULTIPLE TRENDS AND COUNTLESS UGC VIDEOS
ROBINSON & JASON DERULO FEAT. REMA’S “AYO GIRL (FAYAHH BEAT)”
AVAILABLE NOW VIA FUTURE HISTORY/ARTIST PARTNER GROUP/ATLANTIC RECORDS
Multi-platinum global superstar Jason Derulo teams up Belgian artist/producer Robinson and afrorave prodigy Rema for new trendsetting single. Robinson & Jason Derulo Feat. Rema’s “Ayo Girl (Fayahh Beat)” is available now via Future History/Artist Partner Group/Atlantic Records at all DSPs and streaming services HERE.
“Ayo Girl (Fayahh Beat)” sees Derulo joining forces with Robinson, a multilingual musician of African decent with roots in Cameroon and DR Congo. Heavily influenced and inspired by gospel music and French Afrobeats, Robinson uploaded his beat for “Fayahh” to YouTube last year, spawning a breakout sound on TikTok where several versions of the instrumental beat have been created, combined with thousands of UGC videos. The sound has sparked multiple trends from the belly dancing/waistline challenge, comedic/relatable content, and the two finger zoom challenge. In addition, “Fayahh” has also garnered UGC on YouTube with several TikTok compilations and more than 1M unofficial music videos.
Now adding 21-year-old, global phenomenon Rema to the “Fayahh” mix, who initially came onto the scene debuting his first project “EP”. Since then the afrobeat genius has created a haze of excitement around him that is spreading across the continents. Creating his own genre of music and earning over 100M streams, Rema continues to rise to stardom. Stamping his name in the world of afrorave, the young legend proves his undeniable energy with Derulo, making for a dynamic force on the track.
“Jason reached out to me to be on the record so of course I had to pull up. We met up in the studio and caught a vibe. I hopped in the booth to bring my energy to it and we created a great song. It’s a fun song that we had fun making and I think you can hear that when you listen to it.”
“Afrobeats reignited my obsession for music,” says Derulo. “That’s why I was so excited to create this song alongside Robinson and Rema. I hope y’all love it as much as I do.”
Hailed by Billboard as “The King of TikTok” and named atop the influential “Future 25” in its 2021 “Future of Music” issue, Derulo is among TikTok’s biggest superstars, currently the 4th most followed male on the video-sharing platform with the 11th biggest account overall. Indeed, the multi-talented singer-songwriter, digital guru, and entrepreneur continues to see his already astronomical TikTok presence growing daily, now boasting more than 51.9M followers and over 1.2B likes, amassing more than 5M views with each and every post.
ABOUT JASON DERULO:
Forward-thinking, genre-defying, and massively creative, Derulo has staked his claim as one of the most dynamic forces on the global pop landscape. Since breaking through with his 5X RIAA platinum certified single, “Whatcha Say,” the award-winning singer-songwriter has sold more than 200M records worldwide. Now at work on his highly anticipated fifth album – and full-length debut for Atlantic Records – Derulo has delivered a series of smash singles while operating as an independent artist. Those tracks include the wildly catchy “Lifestyle (Feat. Adam Levine),” “Take You Dancing” – a pandemic-era love song that’s inspired over a half-million videos on TikTok – and Jawsh 685 & Jason Derulo’s 2x RIAA platinum certified chart-topper, “Savage Love (Laxed – Siren Beat).” The latter track – and its official BTS remix – proved an unstoppable international sensation upon its 2020 arrival, peaking at #1 on Billboard’s “Hot 100” as well as atop charts in 16 additional countries around the world. A truly multi-dimensional creator, Derulo has also established himself as an actor and businessman, investing in enterprises like Catch L.A. and Rumble Boxing, becoming part-owner of Bedlam Vodka, launching an innovation-minded podcast, and developing a line of supplements and fitness products with the Najafi Group and BodyBuilding.com. What’s more, Derulo recently unveiled Jason Derulo’s UZO, an immersive new graphic novel from Z2 Comics based on a TikTok character created by the artist himself.
Afrorave prodigy, Rema was introduced to the world in March 2019, with the release of his self-titled debut EP, and the global hits “Corny”, “Dumebi” and “Iron Man” which was featured on Barack Obama’s Summer Playlist. Rema has fast become one of the most exciting stars in global music for his unique genre-bending and avant-garde style. His debut EP will be remembered for defining a new era for African pop. He’s released two more projects since – “Rema Freestyle” is a collection of trap-influenced Instagram freestyles hewn into radio-ready singles. The third, October’s “Bad Commando” continued the 19-year old’s global campaign with a fine balance of the styles he’s become known for. Together, the projects have earned Rema multiple No. 1 singles and over 200 million combined streams worldwide. Rema’s at the forefront of a generation of hitmakers taking African music around the world. The 21-year-old’s ascent to global recognition has inspired multiple mentions in global publications and platforms, including cover stories in Fader & Dazed, and features in Pitchfork and Rolling Stone which listed “Iron Man” among its
best 50 songs of 2019. Rema Fever has spread across Africa, Europe and the US where he has headlined multiple appearances on his US Tour, including the NBA All-Star Weekend with American rap icon, 2Chainz. Building on a stellar debut year, Rema continued his global mission in 2020 with the double release of the Rvssian-assisted “Beamer (Bad Boys)” and “Rainbow”, and chart-topping “Ginger Me” and “Woman”. In 2021, Rema continued his unassailable ascent to global superstardom with two statement releases. First was ‘Bounce’-produced by legendary Afrobeats icon, Don Jazzy. On the back of the single, Rema went on to christen his unique brand of Afrobeats ‘Afrorave’ and his dedicated fanbase, ‘Ravers’. He also served up ‘Soundgasm’ as a taste of the new genre he’d pioneered. These songs earned his two number 1s and over 100 million streams on all platforms. While Rema’s music continues its stranglehold on streaming charts, the teenager’s push for global stardom is stronger than it’s ever been. His stock will only keep growing in 2022 as the whole continent wait with bated breath for his debut album, Rave and Roses, which is due for release this year.