“Friend Slash Lover explores the diverse sounds that electronic music can offer you! “Don’t Retouch Me There” is the meeting between The Killers and Pet Shop Boys, while “Breakin Up” comes with a denser sound, developing the guitar and incorporating it into the electronic. Both captivating from start to finish!” (Rock n Bold)
“Friend Slash Lover is a courageous musical creation that explores the ingenuity that exists within this artist’s unpredictable world.(Hip Video Promo)
After a seven-year hiatus, Indie Electronic project friend slash lover remerges with new singles for 2021! Inspired by defining artists of the 80s like David Bowie and Tears For Fears, “The Memory Hole” hooks listeners in with a nostalgic vibe with a modern twist. friend slash lover has also announced a separate concept EP slated for release later this year entitled Mugged on Memory Lane, which explores the album protagonist’s feelings of displacement and disillusionment in Los Angeles.
According to friend slash lover, the project began as an experiment to see if he could “create a buzz around an artist that didn’t really exist.” A friend suggested he teach himself guitar. “[I] fell down a rabbit hole and never came out,” and he soon found an obsession with turning words and phrases into a “form of fine art.” “I write quirky, thought-provoking phrases,” he says. “Sometimes they get etched onto mirrors, because they take on a new meaning when you look at your own reflection while reading them. Sometimes, they become t-shirts or stencils, and of course many of them started to become song titles and lyrics. In my other career I write taglines for movie posters. It’s basically the same skill: Distilling a big concept down into a few words.”
Today, friend slash lover continues to collaborate with his long-time producer and guitarist Greg Pajer, who has had songs featured on various television shows and films, including Coming2America, Ninja Turtles, and Zoolander 2. Engineer and guitarist Thom Flowers, who has recently worked with Steve Perry (Journey), is the producer behind “The Memory Hole”. The pair have been collaborating together since friend slash lover’s first EP, As American As Ones and Zeros.
Stay tuned for more upcoming releases from friend slash lover and awaken memories with his new single.