Biography: Leah Marie Mason never tries to be perfect. Instead, the North Carolina-born and Nashville-based singer, songwriter, and artist allow her edges to frame an intimate and infectious brand of country that could resonate from a small town to the top of a big city. By doing so, she energizes the genre with universal pop appeal. By the age of eleven, Leah started performing in a classic rock band with her older brother, belting out Heart and Pat Benatar covers. After a year at Berklee College of Music, she transferred to Belmont University in Nashville. Inspired by everything from the classic songwriting of George Strait, bluegrass of The Steeldrivers, and 21st-century vibes of Billie Eilish and Dua Lipa, she spent countless hours writing and honed a sharp signature style, resulting in her debut single “Far Boy.” Taking the reins of her career, Leah watched YouTube tutorials about uploading media to Spotify, outsourced cover art, and finally decided to launch a TikTok page to promote “Far Boy.” The song played over a video captioned, “I called my ex to hang out so he could listen to this song I wrote about him,” and it organically exploded with 13 million views. Amassing tens of millions of views on TikTok and cracking 1 million streams across DSPs independently, she continues to connect on a series of 2021 singles. Kidd G: Rebel Music and Geffen Records have linked with Big Machine Label Group’s Valory Music Co. imprint to promote developing country artist Kidd G, the companies tell Billboard.
“When we partnered with Kidd G last year, we knew it would take a special team to help him build his unique fanbase around the world,” said Javier Sang, founder/CEO of Miami-based label and management company Rebel Music. “With Geffen and Big Machine Label Group on board with us, he has a true dream team set up for him to win.”
His first release under the new arrangement, fronted by new song “Last Call,” out tomorrow, follows the December launch of Teenage Dream: 1000 Miles from Georgia, a deluxe version of Kidd G’s debut EP, which reached No. 3 on Billboard’s Heatseekers album chart. (Source: Billboard) |