The Bloody Beetroots – ‘The Great Electronic Swindle’ – Album Review 27/10/2017 109 The Bloody Beetrroots, if a name like that doesn’t grab your attention then the audible explosion that is The Great Electronic Swindle will. An absolute powerhouse of Electronica fused in a Rock Pop frenzy! It’s like 30 Seconds to Mars made love with David Guetta and gave birth to the beast that is Sir Bob Cornelius Rifo. This album certainly is not for the faint of heart, so much so it horrified one of our reviewers into admitting failure and handing it back to whence it came. This album however is for the independent thinker, those of you out there who do not fall into the sheep category. It is a mind f**k of an album that challenges you from your very core, it has it all and in huge cinematic fashion. From the album opener ‘My Name Is Thunder’ featuring Jet, you’ll know your not is Kansas anymore and Toto has most likely sh*t the bed. In a furious explosion worthy of a Mad Max soundtrack the album announces itself like a blow to the head. It doesn’t stop there, ‘Wolfpack’ continues the theme, the beauty of this album is the complex yet fluid ability in which The Bloody Beetroots have fused their mind-bending creativity with the numerous collaborations on this fantastical recording. A plethora of like-minded and talented individuals have crossed paths to create a musical journey unlike anything else you’ll hear this year. One of the finest examples is is in the form of ‘Nothing But Love featuring Jay Buchanan of the Rival Sons, where his vocal delivery is hauntingly beautiful meshed with the electronic barrage which ensues throughout. ‘Pirates, Punks & Politics’ with its Rage Against The Machine like riff is a head turner for sure and will have you busting some moves for sure, where as ‘Invisible’ featuring Svabo Bech (deadmau5) shows a tender side amidst the chaos. I could go on running through the album track by track but there is no need, there truly is something here for everyone, if you are brave enough, bold enough to step out of your comfort zone. For some The Great Electronic Swindle will be like marmite, a step too far. To you I say, “Don’t let the door hit you on the ass on the way out” Be bold, be brave, life is too short for safe bets. Immerse yourself in the crazy-beautiful that is The Bloody Beetroots, 17 tracks later you will be a convert. Production is flawless and meshed with the performances of the individual artists who have laid down their artistry on this recording, it aligns beautifully. The Great Electronic Swindle is Out Now on Last Gang Records. Track listing for The Great Electronic Swindle is: My Name Is Thunder THE BLOODY BEETROOTS + JET The “My Name Is Thunder” double single represents the various genres that define The Bloody Beetroots with the first version driven by heavy synths and electronic beats while the other is led by JET’s gritty guitar-driven rock and roll Wolfpack Ft. Maskarade Maskerade is the project of Brandon Allen Bolmer, a renaissance man of the modern art world boasting credits as singer, composter, graphic designer and visual artist previously of Yesterdays Rising. Nothing But Love Ft. Jay Buchanan Jay Buchanan is the lead singer of Rival Sons, a blues rock band often compared with greats like Led Zeppelin and The Animals. Pirates, Punks & Politics Ft. Perry Farrell Perry Farrell is the frontman for alt. rock legends Jane’s Addiction as well as holding the title of creator of Lollapalooza. Invisible Ft. Greta Svabo Bech Greta Svabo Bech is a singer-songwriter who gained notoriety for her work with deadmau5 on “Raise Your Weapon” and “Chronicles of a Fallen Love” from The Bloody Beetroots Hide All Black Everything Ft. Gallows Gallows are a hardcore punk four man band from England who have had repeated chart success in their home country. Irreversible Ft. Anders Friden Anders Friden is the singer-songwriter frontman of the four time Swedish Grammi winning band and Metal hammer Golden Gods winner In Flames, a melodic death metal/alt metal band with a career spanning over two decades. Enter The Void Ft. Eric Nally Eric Nally is known for his career with Foxy Shazam whom Alternative Press compared to Queen, My Chemical Romance and The Darkness. He’s known for his vocals featured on Macklemore and Ryan Lewis’ “Downtown.” Future Memories Ft. Crywolf Crywolf embodies the current indie electronic tidal wave taking over the industry with a self-awareness and awareness of the music. The Great Run Ft. Greta Svabo Bech Kill or Be Killed Ft. Leafar Seyer Leafar Seyer is from Prayers, the SoCal Chicano goth group which focuses on the societal realities of growing up in the street and gang life. Saint Bass City Rockers Hollywood Surf Club Ft. Mr. Talkbox Talkbox us the stage name of Byron Manard Chambers, Bob heard Byron’s work on 24k Magic by Bruno Mars and knew he had to work with him, a passionate artist who has master urban contemporary gospel and R&B music with a balance of funk. The Day Of The Locust 10,000 Prophets Drive Ft. Deap Vally Deap Vally, the Los Angeles alt rock duo, have been described by the BBC as “a scuzzy White Stripes-meets Led Zeppelin” and have toured with Garbage, Muse and the Red Hot Chili Peppers. Crash Ft. Jason Aalon Butler Jason Aalon Butler is one of the most physical, and powerful front men in music today. He cut his teeth in Letlive and now continues to cement his reputation as a high energy live performer with his current punk rock band The Fever. North American dates for the “My Name Is Thunder Tour” are: 10/27 Music Box San Diego, CA 10/28 Independent San Francisco, CA 10/29 The Fonda Theatre Los Angeles, CA 10/31 The Depot Salt Lake City, UT 11/2 Summit Music Hall Denver, CO 11/4 First Avenue Minneapolis, MN 11/5 Concord Music Hall Chicago, IL 11/6 Magic Stick Detroit, MI 11/7 Opera House Toronto, ON 11/9 Warsaw Brooklyn, NY Check out the new “My Name Is Thunder” official video here: https://www.youtube.com/watch?v=dcbTC-qa65Q&feature=youtu.be Check out the official Super Troopers 2 teaser featuring “My Name Is Thunder” by THE BLOODY BEETROOTS + JET now at: https://youtu.be/FBalvaNcEuU http://rocknloadmag.com/news/bloody-beetroots-name-thunder/ The Bloody Beetroots - 'The Great Electronic Swindle' - Album Review19.529.539.549.559.52017-10-279.5Overall ScoreReader Rating: (1 Vote)8.4Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on Google+ (Opens in new window)Like this:Like Loading... Related Leave a Reply Cancel Reply Your email address will not be published.CommentName* Email* Website This site uses Akismet to reduce spam. Learn how your comment data is processed.